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Marty Kaufmann was named Assistant Director of Athletics in April 2004. In his role, Kaufmann oversees the areas of corporate sponsorship, licensing, video operations and the Illini Sports Radio Network. In addition, he manages the contracts for several revenue-generating programs, including the department's website network provider and merchandise sales.
As a part of his duties, Kaufmann is responsible for maintaining relationships with the university's existing corporate sponsors as well as acquiring new partnerships with both Fortune 500 companies and regional business leaders. He sells sponsorships on the Illini Sports Radio Network and maintains agreements with a collection of nearly 40 radio affiliates covering the State of Illinois. Kaufmann also is the executive producer for all Illini Sports Network programming and the Fighting Illini Insider weekly television show.
Kaufmann graduated from the University of Illinois in 1993 with a degree in business administration/marketing. He worked in the Illinois Sports Information Office for six years before moving over to assist in corporate sponsorship and licensing operations in 1999. Marty is a native of Jacksonville, Ill. He and wife, Jennifer, reside in Savoy along with their son, Nate.
Updated October 2011
